Privacy Policy

1. Introduction

Alerts Estate (“we”, “our”, “us”) is a real estate company based in India. We help clients buy, sell, rent, and invest in property. During these services, we process personal data to provide property recommendations, arrange site visits, support documentation, and maintain customer communication.

By using our website and services, you acknowledge this Privacy Policy. If you do not agree, please discontinue use of our website and services.

2. Information We Collect

What data we collect to serve your property needs

3. How We Use Information

• Respond to property inquiries and lead generation forms.
• Schedule site visits, calls, and in-person consultations.
• Share relevant listings based on your preferences and budget.
• Provide transaction support and customer service.
• Send service updates, reminders, and important notices.
• Improve website performance, user experience, and service quality.
• Comply with legal obligations and prevent fraud or misuse.

4. Legal Basis for Processing

We process personal data based on one or more lawful grounds: your consent, performance of requested services, compliance with legal obligations, and legitimate business interests (such as service improvement and security), while respecting your rights under applicable law.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to remember preferences, analyze traffic, and improve website functionality.

• Essential cookies: Required for core website operations.
• Analytics cookies: Help us understand visitor behavior and improve pages.
• Preference cookies: Save user settings for a smoother experience.

6. Data Sharing and Disclosure

We do not sell your personal data. We may share data only when necessary with:

• Trusted service providers (CRM, hosting, analytics, communication tools).
• Business partners involved in your requested property services.
• Legal or regulatory authorities when required by law.

7. Data Security

We implement reasonable technical and organizational safeguards to protect personal data from unauthorized access, misuse, loss, or alteration. These include access controls, secure systems, and limited data access on a need-to-know basis.

8. Data Retention Policy

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, or as required by law. When data is no longer needed, we securely delete or anonymize it.

9. User Rights

Your privacy rights

• Request access to your personal data.
• Request correction of inaccurate or incomplete data.
• Request deletion of personal data, subject to legal limits.
• Withdraw consent where processing is consent-based.
• Raise concerns regarding how your data is handled.

10. Children's Privacy

Our services are not directed to children. We do not knowingly collect personal data from children in violation of applicable law. If you believe a child has provided personal data, please contact us for prompt review and action.

11. Third-Party Links

Our website may include links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies before sharing personal data.

12. Updates to This Policy

We may update this Privacy Policy from time to time to reflect legal, operational, or service changes. The revised version will be posted on this page with an updated effective date.